Social Change: Campaigning, Social Media and Communication
€1,800.00
You will learn to implement your own ideas and ideals in a way that
promotes public awareness and thus you will know how to trigger social
change yourself. Knowledge of campaign management, the efficient use of
social media and knowledge transfer are fundamental to organize and
initiate change, especially in times of crisis. You will deal with the
challenge of reconciling your own campaigns with good governance and
human rights principles. Furthermore, you will critically reflect on the
role of social media: to what extent it helps to promote human rights
and which impediments exist.
| is restricted access: | Yes |
|---|---|
| Requirements - university entrance qualification: | Not required |
| Requirements - one year of work experience: | Not required |
| Requirements Language: | English: TOEFL Internet (92 points); IELTS (Acad. Level 6.5 points); CAE/CPE (Level C1, Grade B); TOEIC (720 points listening/reading, 310 points speaking/writing); if necessary, individual examination. |
| Requirements Expertise: | None |
| Topic: | Politics & Governance, Soft skills & competencies |
| Format of course: | Online |
| Level: | Master |
| Course language: | English |
| Study programme |
Governance & Human Rights
Go to study program website
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| Number of credit points / ECTS: | 10 |
| Workload Contact time (in hours): | 72 |
| Workload self-study time (in hours): | 178 |
| Examination: | inter-course examination (Module exam) |
| Exam format: | Assignment, Presentation |
| Further exam format: | Assignment, Presentation |
| Qualifikationsziele |
Throughout the course you will:
Modern technologies and means of communication are essential instruments
to manage and support creative thinking, problem solving skills and
participation in political processes. Therefore, modern technologies
have often been related to social change and democratization. The
ubiquity of digital tools and social networks has encouraged optimistic
forecasts of how democracies can and will change due to new
possibilities for civil society actors and the wider public. In this
course, you will become familiar with the most important debates in
democratic and social movement theory on how social networks hold the
potential to change political processes. You will also become aware of
opportunities and limitations and discuss strategies and tools civil
society actors can make use of. |